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Direct Mail

Using direct response marketing, you can give an almost immediate boost to your business as you collect leads, or sell your product or service to our audience of highly engaged individual investors, right in their own home.

Direct Mail is a very powerful medium for bringing your message into homes across the United States and Canada. Use direct response marketing to get an immediate boost to your business as you collect leads, or sell your product or service to our audience of highly engaged individual investors, right in their own home!

Business Financial Publishing provides nine highly targeted financial files with over 240,000 active investors with complete and current name and address information. We work with our clients to selectively build from our lists the most effective and comprehensive direct mail campaigns. Lists are rented on a one-time usage basis and priced at cost-per-thousand (CPM).

Postal rental campaigns can be run independently or in conjunction with direct e-mail campaigns; whereby each campaign effectively reaches the audience through postal and online channels. This positions an effective "one-two punch" to the target audience with each creative reinforcing the other.

Target Audience: The Business Financial Publishing postal list reaches active, aggressive investors who are seeking advice from experts to help them manage their self-directed portfolio and grow their personal wealth. The investors are receptive to a wide range of financial, technology, SOHO, and upscale consumer direct mail offers. They are computer savvy individuals who enjoy making money to better themselves and their families.

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